How Barcelona promotes sustainability in its restaurants
28 February, 2024Turisme de Barcelona has signed an agreement with the digital payments company Visa to promote and apply more sustainable measures in the restaurant supply in Barcelona, one of the most internationally renowned capitals in the field of gastronomy and catering and one of the most visited in the world for this reason.
Initially, a pilot project will be carried out with 30 restaurants in the city, which will be offered recommendations adapted to each business so that they acquire more sustainable practices. And the creation of a guide to sustainable restaurants in Barcelona, Barcelona Sustainable Gastronomy, has been launched.
According to Visa’s Global Travel Intentions Study 2023, 87% of tourists who intend to visit Spain in the coming months see sustainable tourism options as attractive, and 33% of tourists would be willing to pay an additional 10% for more sustainable services, according to data from the Barcelona Turisme observatory.