Experiences for the most unique incentive trip in Madrid
THE THRILL OF SPORT, YOUR BEST BET 28 December, 2022Spanish excellence in the king of all sports is undeniable, but beyond the football pitch, Spain is an international leader in a range of sports—and in Madrid, you can experience each and every one of them as a spectator or as the star of the show when you try out a race suit or a pair of goalkeeper’s gloves. How are you planning on discovering your team’s most competitive side and finding out what drives them on your incentive trip?
Feel the adrenaline in the driver’s seat
At the Jarama Circuit you’ll find experiences pumped with adrenaline. Your group can get behind the wheel of a Ferrari or Lamborghini on the main track. There’s also The Royal Experience, where they can try out the mini electric Crazy Carts XL or take genuine 200-hp Westfield racing cars for a spin on the drift circuit.
From Madrid to heaven: the sky’s the limit!
There are various theories about where the famous expression “from Madrid to heaven” came from. It’s most likely that it was taken from the lines of the poem by Luis Quiñones de Benavente, whose love for the city was undeniable:
“For winter and summer.
In Madrid alone are beautiful.
From the cradle to Madrid.
And from Madrid to Heaven.”
Explore the heights of Madrid on your incentive trip with a range of aviation options, whether you wish to discover the region or experience the thrill of aerobatics.
From golf, surfing and skiing to a whole range of other sports
And there’s more! In Madrid you’ll find all the sporting experiences you could ever imagine. Hit the golf course with the advice of a professional or try out a custom fitting service. The biggest park in Madrid, Casa de Campo Park, is home to a range of sporting facilities, including a golf course. Golf Olivar de la Hinojosa is one of the few that is located in the capital itself. There’s also Las Encinas de Boadilla Golf Club, nestled in a stunning olive grove. And not forgetting the Herrería Golf Club, where you can practise your swing in the Herrería Forest.
Madrid may not have mountains or a coastline, but that won’t stop you and your guests taking to the slopes or hitting the waves. Try out a surf class at Citywave or descend the indoor ski slopes at Madrid Snozone.
A visit to La Zarzuela Racecourse, where guests can enjoy the thrill of horse racing, is another authentic Madrid experience. The former carriage room has been converted into a vaulted trackside events room. There’s also the grandstand, which is divided into several independent spaces. Finally, the racetrack—an extensive green space—is known as one of the capital’s green lungs.
Some of the planet’s most famous stadiums, for your event
There’s no doubt about it. With fourteen Champion’s Cups (double those held by Milan, which comes in second place), Real Madrid is the best club in the history of football… although the capital is home to a strong competitor: Atlético Madrid. LaLiga is probably the best in the world, with Spanish football clubs arousing great passion around the globe. Capture a glimpse of this magic, excellence and merit on your incentive trip. What’s more, with a special focus on the events sector, the Cívitas Metropolitano Stadium has just been renovated and the Santiago Bernabéu Stadium is currently undergoing renovation work.
See the fourteen European trophies up close and take selfies with them, or why not experience the new Bernabéu museum tour. The Santiago Bernabéu Stadium and museum make for one of the main attractions for visitors to Madrid. In 2023, the stadium will undergo complete renovation. The Real Madrid Experience will open as an immersive project with four complementary spaces: a museum dedicated to the history of the club and football itself, a tour, immersive spaces, and the exclusive Sky Experience area which will span a total of 16,000 m2, allowing Madrid fans and tourists to discover the club from new angles.
Cívitas Metropolitano (Atlético Madrid)
Cívitas Metropolitano, the home of Atlético de Madrid, offers private boxes with the best views of the pitch, in addition to private parking, show-cooking events, and buffets designed by prestigious chefs. There’s also closed circuit full HD TV to make sure you stay up to date with the match.
COME AND VISIT THE CITY LIKE NEVER BEFORE
There are a thousand and one ways to visit Madrid, and in such a green city, strolling its streets is an authentic delight. In line with current trends to give the city (or parts of it) back to its citizens, various areas of Madrid have been pedestrianised with walking areas, gardens and wide walkways. Most recent projects include extending the pavements along the city’s famous Gran Vía avenue, work to pedestrianise Plaza de Canalejas, and the renovation of Plaza de España. Another fabulous area for a stroll is the Landscape of Light, a UNESCO World Heritage site which links the capital’s best museums with its stunning botanical garden. Why not add a head-turning mode of transport to your incentive? Read on for more information!
Surprise your guests with the most original vehicles
Amaze your team with whichever vehicle takes your fancy. At Grand Class you’ll find a range of tours in vintage cars. You can also take a sport’s car for a spin or enjoy the luxury of a limousine. Or why not go shopping in a Bentley with your very own chauffeur, or a take an excursion to Toledo, Segovia, Aranjuez, or Madrid’s Sierra Norte. For a thrill-seeking group, you can enjoy Madrid on the back of a Harley Davidson. Let those engines roar!
Your incentive trip at the best rooftop bars in Madrid
Madrid’s most fashionable hotels and historic buildings are home to the best rooftop bars. At many of them you’ll find a range of exciting events, from DJ sets and harp soloists, to bartender-run cocktail workshops and percussion classes. RIU Plaza España, VP Plaza de España, Círculo de Bellas Artes, Hard Rock Hotel Madrid and Cibeles Palace are just some examples of hotels and spaces that will take you to the heights of Madrid to discover the most unique views of the city.
CRAFTWORK AND TRADITION
One of the biggest trends when planning incentive trips is experiencing local traditions, which is more than understandable in this hyper-globalised world. With this in mind, Madrid—a city abounds in vibrant traditions, craftwork and centuries-old workshops—is your ideal destination. Discovering a workshop belonging to a traditional artisan up close, watching them at work and learning about their art form, is a truly memorable experience and an unparalleled way to immerse yourself in the essence of the city and its history.
LUXURY HOTELS
In recent years various facets of the city have undergone renovation, but it’s perhaps Madrid’s hospitality scene—and above all its luxury properties—that has seen the biggest change. Today the capital is home to 25 five-star hotels, including the recent additions of brands such as Four Seasons and Mandarin, plus renovation work to some of the city’s luxury hotels. MCB has 71 hotels, and as you’ll find out, it has a great deal to offer when it comes to unique experiences.
This is only an extract of an incentive trip guide published by Madrid Convention Bureau, packed with activities and truly different ideas for your incentive event. Download the full version on our website or contact us for a copy, and we’ll make sure your incentive event in Madrid is unforgettable. We’re here to help you along the way, solve any doubts you may have and put you in touch with the best professionals for your event.
Contact:
Madrid Convention Bureau
Plaza Mayor, 27- 4º
Madrid (Spain)
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