15.10.2024 | 23:03

Iberia stands as a “great promoter” of sustainable tourism

3 May, 2023

The Spanish airline Iberia has joined the Green & Human consortium in the category of great promoter, with the aim of promoting and reinforcing a more responsible and sustainable tourism thanks to its ability to influence. The airline thus joins over 80 companies of the association, recognised as one of the tourism companies with a long history and experience and which shares its commitment to the sustainable development of tourist destinations.

Both Green & Human and Iberia share a common objective: to promote the sustainable transformation of the tourism sector. The Association, together with its founders and in collaboration with the great promoters and the rest of the partners, draws a roadmap towards sustainability, building an ecosystem of change aimed at facing the challenges of the 2030 Agenda.

Iberia positions itself as one of the leaders in the decarbonisation of the airline sector. The IAG group, of which the airline is a part, was the first in Europe to commit to operating 10% of its flights with sustainable aviation fuel by 2030 and the first in the world to commit to achieving net zero CO2 emissions in the year 2050.