€20 M to reposition the Meliá Fuerteventura hotel
7 August, 2024This year, the Meliá Fuerteventura hotel, located on the seafront of Sotavento Beach in the Jandía Natural Park, will join the catalogue of hotels managed by Meliá, which the group has repositioned to adapt them to the demanding criteria of quality and sustainability required today by customers and the communities of tourist destinations.
The upgrading of the hotel, with an estimated investment of over €16 million in works and installations alone (to which furniture and other equipment will have to be added) will be completed by mid-2025, and its main objectives will be to raise the hotel’s category, completely renovate its facilities to maximise its energy efficiency and reduce its greenhouse gas emissions.
So in line with the actions developed by Meliá in destinations such as Lanzarote, Gran Canaria and Tenerife, among others, the repositioning of the Meliá Fuerteventura as a Premium or luxury product will make it possible to replace “quantity with quality”, targeting customer segments with greater added value and greater social and economic profitability for the destination.