Puro Group to open a new resort in Mallorca in 2025
2 October, 2024The hotel chain Puro Group has just announced that in the summer of 2025 it plans to open the doors of a resort in Santa Ponsa (Mallorca), whose proposal will combine its beach club and hotel brands, with the aim of becoming “a leisure destination”.
Earlier this year, the German group 12.18 bought the Hotel Club Santa Ponsa, which after a complete refurbishment will become the Purobeach Resort Santa Ponsa-Oasis del Mar. The hotel overlooking the Bay of Santa Ponsa and located 10 minutes walk from the beach, will have 160 rooms, two swimming pools, multiple restaurants and bars, sports and relaxation areas, spa and wellness services, among other facilities.
According to Puro Group, “this launch marks a milestone in our history and creates an innovative experience in the market”. In the words of Beltrán Álvarez de Estrada, the group’s CEO, “we will integrate our hotel and beach club concepts into a unique product, and we are convinced that this resort will offer an exceptional leisure destination, reflecting the quality and value that our brand represents”.